Top Tweets in Q4
Five of the top packaging posts on Twitter in Q4 - research
New meat tray to save tonnes of waste
Dr Sally Eaves, a senior policy advisor for the ‘Global Foundation for Cyber Studies & Research’, shared an article on the BBC’s website regarding an environmental solution for meat packaging. Alaa Alaizoki, a student at Swansea University, has designed a recyclable meat tray container that allows moisture into specially designed wells, but would not let it back out. The packaging can then be washed under a tap, according to the article, meaning the plastic is chemically and biologically safe to be recycled along with other household items.
Reducing #plasticpollution - how new #food #Packaging 'can save tonnes of #waste ' https://t.co/rmwKJtKC3b @SwanseaUni @BBCNews #TechForGood #research #Wales @psb_dc @YuHelenYu @ChrisGGarrod @ChristopherIsak #sundayvibes #Sustainability #SDGS #tech #innovation @UrvashiPrakash pic.twitter.com/Yh6Ih1L1Yz— Dr. Sally Eaves #MWC22 #TechForGood (@sallyeaves) November 21, 2021
Brewdog’s new look
CEO James Watt shared a post on some new designs for Brewdog’s range of canned alcohol-free beers. The revamp, which is in the early stages, falls in line with the Scottish craft brewer’s aim to stay carbon negative, a feat the company achieved in August last year.
Working on some new look packaging for our amazing alcohol free range of beers. pic.twitter.com/meODxHygEn— James Watt (@BrewDogJames) November 5, 2021
Hemp’s part in packaging
The Twitter timeline was filled with talk in mid-November about proposals in New York to promote hemp as a material for adult-use marijuana packaging. According to State Senator Michelle Hinchey: “My bill will create a market, kickstarting the industry and moving New York State to the forefront in a way that will help us tackle the climate crisis, give our small farmers a competitive edge, and boost upstate economic development.”
A New York senator filed a bill to encourage marijuana companies to make the packaging for their products out of hemp as a more sustainable alternative to plastic.https://t.co/RgxTvzQIED pic.twitter.com/KImvNL2sl8— Tom Angell 🌳📰ⓥ (@tomangell) November 22, 2021
Plastic pressure on Coca-Cola
Coca-Cola’s use of plastic bottles was highlighted by climate campaigner Mike Hudema in October, with his post receiving over 350 retweets. According to Hudema, the CSD brand is responsible for the production of around 3m tonnes of plastic per year. Coincidentally, about a week later, The Coca-Cola Co announced that a prototype bottle made from plant-based plastic is ready to be scaled up for commercial use.
Coca Cola produces 3 million tonnes of plastic packaging a year – equivalent to 200,000 bottles a minute.— Mike Hudema (@MikeHudema) October 17, 2021
Send @CocaCola a message. It's time to end #plasticpollution. #ActOnClimate#Useless #WasteLess #BuyLess #BreakFreeFromPlastic #nature #BuildBackBetter pic.twitter.com/nC5sVG9y4D
Trying to re-green Mumbai
In early-December, India-based lawyer and climate activist Afroz Shar drew support on Twitter for his part in environmental efforts in Mumbai. Among these was the “preparing [of] food for 100 people without packaging”.
Week 346.— Afroz shah (@AfrozShah1) December 5, 2021
Our Sunday Morning.
SGNP -Cleaning and training people for circular economy.
River Mithi - Segregating waste.
Versova - Cleaning toilets, ocean, mangroves,waste segregation , circular economy training.
Preparing food for 100 people without packaging -
Our bit. pic.twitter.com/CJ9U9KBNK8
Main image: Tero Vesalainen | Shutterstock
Inside Packaging looks at five of the most popular tweets on packaging in the last quarter of 2021, based on data from GlobalData’s ‘Consumer Influence Platform’.